Tag Archives: Billboard

Please Text and Drive

That got your attention, didn’t it?   But why did it grab you? Because the message is short and to-the-point. Easy to comprehend. Because the message shocked you, at least a little. If you know of someone who died in … Continue reading

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An Advertising Slogan We’d Love to See – Casino

Drove past this billboard some years ago and had to snap a picture of it. “Where winning happens,” the casino’s headline cheerfully proclaims. And winning does happen, of course. Occasionally. I wonder if they’d entertain an alternate headline: “What Have You Got … Continue reading

Posted in Advertising (General), Branding, Communication, Copy, Copywriting, Positioning, Sales & Marketing, Slogans and taglines | Tagged , , , | Leave a comment