Category Archives: political advertising

Message Matters More than Money

A sometimes controversial, unabashedly conservative first-term state senator is consistently vilified by the press throughout his first term in office. In the next election cycle, he faces a challenger from within his own party. The challenger is a popular local … Continue reading

Posted in Advertising (General), Branding, Client-voiced commercials, Communication, Copywriting, Newspaper, political advertising, Positioning, Print, Professional Services Advertising, Radio Advertising, Radio Commercials, Radio Copywriting, Radio Production, Storytelling | Leave a comment