Category Archives: Paul Harvey

Remembering Rush Limbaugh

Posted on February 23, 2021 by Rod Schwartz

So much has been written and said about Rush Limbaugh recently in the wake of his death at age 70. Much more will be said in the weeks and months ahead, as his millions of listeners and fans mourn his … Continue reading →

Posted in Advertising (General), Branding, Client-voiced commercials, Communication, Copy, Copywriting, Paul Harvey, Rush Limbaugh, Uncategorized | Tagged , , , , , , , , , , , , | Leave a comment

Seeing With Your Ears

Posted on October 22, 2018 by Rod Schwartz

His canvas was our minds. His paintbrush, words. And the pictures he painted so vividly made us see. They made us think.  And they made us buy – whatever he was selling. Paul Harvey was the master of spoken-word communication. His choice … Continue reading →

Posted in Advertising (General), Branding, Business, Communication, Copy, Copywriting, Paul Harvey, Positioning, Problem-solving, Radio Advertising, Radio Commercials, Radio Copywriting, Radio Production, Sales, Sales & Marketing, Storytelling, Voice Acting, Voiceover | Leave a comment